Profile
About
Statistics graduate from the Federal University of Paraná with experience in quantitative analysis, statistical experimentation, market intelligence and applied decision analysis.
Statistical background
She works at the intersection of applied statistics and business questions: defining hypotheses, validating data, estimating impact, communicating uncertainty and translating quantitative evidence into objective recommendations.
Experimentation and quantitative analysis
Her work centers on measurable questions, experimental design, treatment/control logic, statistical inference, confidence intervals, uplift and decision criteria defined before results are interpreted.
NLP and AI automation
Her current development also includes Natural Language Processing through a postgraduate program at the Federal University of Goiás, with focus on NLP, machine learning, large language models, prompt engineering, APIs and applied projects.
Methods I use
A/B testing · multivariate testing · experimental design · causal inference · power analysis · sample size calculation · uplift · Bayesian testing · sequential testing · multiple testing correction · time series · survival analysis · NLP · RAG